Blog

Everyone likes freebies. BOGOs are a personal favorite, but I’ve rarely met a deal I didn’t like. Now I’ve got one for you. This blog. It’s free. And it includes insight, information, and advice from someone—me—who has worked with incredible people (and a few stinkers) on a wide range of writing, branding, and content projects that have achieved more than a modicum of success. Read on!


Mar 01

The Case for Bringing Dogs to Work (Home Offices Included)

Author’s Note: I wrote this blog post prior to the COVID-19 outbreak. For some reason, this devastating pandemic has made working from home lonelier to me. If it were not for my silly but always loyal pups, I’d likely go crazy. So if you’re working from home as part of the national effort to beat … Continued

Feb 10

The Boomerang Effect: Why This Talented CPA Returned to BPS

I recently had the pleasure of meeting and writing a press release announcing that Monica Gaddis, an experienced certified public accountant, had joined Columbia, S.C.-based CPA firm Bauknight Pietras & Stormer. During our interview, she revealed she had previously worked for BPS some 15 years ago and had regretted leaving. When the opportunity presented itself … Continued

Feb 04

That Cool Media Pickup? Here Are Tips to Maximize Your Next Big Story

What could be better than a big media pick-up? Especially today when the story appears on television, is live streamed, available online, shareable virtually everywhere. Easy to score that kind of media hit, right? Not really. Do you know how many people pitch stories only to have it go no where? Yup, too many to … Continued

Feb 02

Why I Will Never, Ever Buy Flowers from Anyone but The Bouqs Again

Do you order flowers online? It’s convenient, but can be frustrating. Now, with Valentine’s Day gift-giving fast approaching, we flower givers have a decision to make. I know what I’m going to do: Make mine The Bouqs, a farm-to-loved one online flower retailer. As a branding geek, I love a good startup marketing story. What … Continued

Jan 24

BPS CPAs Boosts Its Tax Team, Adds Tony Perricelli as Senior Tax Manager

COLUMBIA, S.C. – Bauknight Pietras & Stormer, P.A., (BPS) is pleased to announce that Tony Perricelli, CPA, has joined the firm as senior tax manager. Perricelli brings more than two decades of experience consulting on taxation and preparing returns for clients in the hospitality, restaurant, real estate, professional services, retail and wholesale industries. Prior to … Continued

Dec 19

A Higher Calling: Notre Dame’s Purpose-Driven Entrepreneurs

In honor of the holiday season, I’d like to share a preview of a special series of profiles I’m writing for the Notre Dame IDEA Center. The purpose is to share the inspiring stories of alumni who have gone on to become successful entrepreneurs. As a Catholic and person of faith, I am honored by … Continued

Dec 18

The Humane, High-Tech, No-Touch Solution for Exploding Animal Populations

The world’s first system for the humane management of wild and feral animal populations is a labor of love for ranch manager Roch Hart who grew to love the free-roaming bands of horses in his care. The former police detective spent hours observing their social behavior and chronicling their lives through photography. However, as a … Continued

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