Communicating in a pandemic

Apr 12

8 Questions to Ask About Your Brand Messaging During COVID-19

Early during the COVID-19 pandemic lock down, I was scrolling through Facebook and came across a sponsored ad telling me now was the time to purchase new swimwear for a cruise. I did a double take. Didn’t the retailer realize many tourists were sick, stranded, or both on cruise ships around the world? It’s likely … Continued

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