B2B Freelance Writing, Brand Consultant, Fractional CMO
If you’re looking for on-target writing, storytelling, branding, and strategy that creates awareness, authority, leads and loyalty, you’ll find it with Lux Writes. My team and I help clients in B2B markets on a project or ongoing contract basis craft the right messaging and visual impact for the audience and the opportunity. Check out our work here.

Smart Apply: Launch Video
– Take a Look –Smart Apply: Launch Video
Notre Dame Idea Center: Founders
– Take a Look –Notre Dame Idea Center: Founders
Greenbridge Brand Book
– Take a Look –Greenbridge Brand Book
Solential: The MaschHoffs
– Take a Look –Solential: The MaschHoffs
Triplepoint: Lange Twins Case Study
– Take a Look –Triplepoint: Lange Twins Case Study
Campbell Insurance: Website
– Take a Look –Campbell Insurance: Website
VisionTech Website
– Take a Look –VisionTech Website
Monster MASH
– Take a Look –Monster MASH
Rocketbuster Boots
– Take a Look –Rocketbuster Boots
Greenbridge: GB+ Program
– Take a Look –Greenbridge: GB+ Program
Wicked Smart Pad: Blog
– Take a Look –Wicked Smart Pad: Blog
Thrive Frozen Nutrition: Case Study
– Take a Look –Thrive Frozen Nutrition: Case Study
Coastal Lighting: Brand Book
– Take a Look –Coastal Lighting: Brand Book
PivotCX: Case Study
– Take a Look –PivotCX: Case Study
Smart Apply: Rebrand + Reposition
– Take a Look –Smart Apply: Rebrand + Reposition
Evergreen: Sustainability
– Take a Look –Evergreen: Sustainability
Triplepoint: DeSoto Case Study
– Take a Look –Triplepoint: DeSoto Case Study
OnStation: Press Release
– Take a Look –OnStation: Press Release
Zocere: Branding
– Take a Look –Zocere: Branding